There’s no short supply of beauty brands. In fact, these days it seems like a huge number of latest and greatest labels are cascading upon us at a rather rapid rate with no end in sight. And, as a beauty writer, trust me when I say it can seem overwhelming to even those of us who are paid to play with products.
But every now and again, a brand becomes a bathroom shelf staple – so much so that it often sells out. And right now, Pixi is in the spotlight – and has been for some time.
Founded by makeup artist and product developer Petra Strand, you may be surprised to learn that Pixi is actually over 20 years old. Spanning skincare, body care and makeup, its multitasking, quick-fix products are what launched the label into our loving arms, and it’s showing no sign of slipping anytime soon.
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Regular collaborations with beauty influencers such as Caroline Hirons, big brands like Hello Kitty, and star ingredients including those in the rose range keep being added to the core collection. But there are some standout stars that will continue to shine as part of the Pixi range, and I’ve rounded up six of the best buys below.
Pixi DetoxifEYE 60 patches, £22
These eye patches are perhaps the most sought-after star of the Pixi skincare range, and I promise you only need to use them once to realise why.
Made from a super soft hydrogel, the first thing to note is their size, as they effortlessly cover all of the undereye area, right down to the nose and out toward the cheekbones, meaning they do much more than just perk up dark circles.
Coconut, cucumber and gold (yes, really) work to soothe stressed skin and strengthen the skin barrier, while hyaluronic acid and caffeine de-puff and revive tired-looking eyes. But that’s not where the list of key ingredients ends, as raspberry, blueberry, blackcurrant and aloe leaf extract have all been added for extra nourishment.
To use, simply lift the patch with the spatula provided, pop onto the under-eye area with the thinner end on the inner corner of the eye and leave on for five to ten minutes while you work, cook or simply relax.
Pixi On-the-Glow Blush, £18
Pixi products are designed for quick, easy application, and few makeup products fit that brief better than the On-the-Glow Blush. Available in three shades, including soft pink, coral and a punchier ruby shade (my personal favourite), it adds an instant hit of colour to both the cheeks and lips.
Unlike most cylindrical blush sticks, the point of difference with this Pixi one is the long thin shape, which actually makes it even easier to draw across the cheekbones.
And, unsurprisingly, it does much more than just rosy up cheeks and perk up a pout. Infused with ginseng, aloe vera and a cocktail of other fruit extracts, the blush stick hydrates the skin while working to reduce the appearance of fine lines, making it a great multitasker.
Pixi + Caroline Hirons Double Cleanse, £24
By now, I’m sure you’ve been regaled about the benefits of double cleansing – if you haven’t, take a look at why it’s important here – but no matter what your opinion is on the skin cleaning routine, this Pixi product couldn’t make it any easier.
Developed alongside beauty aesthetician and influencer Caroline Hirons, the two-in-one Double Cleanse features both a solid cleansing oil and a cleansing cream to truly whisk away any makeup, dirt or sweat and leave you with soft, supple skin.
To use, apply a coin-sized about of the oil onto dry skin to lift makeup and sunscreen before wiping with a warm face cloth. Follow with the same amount of cleansing cream to remove all excess residue before washing off with water or a clean cloth. It really couldn’t be simpler.
Pixi + Rose Radiance Perfector, £14
Falling under the rose range, this pretty pink Radiance Perfector can be used either alone for a fresh-faced glow, under makeup to aid colour correction or on top to add a touch of highlight to the cheekbone, browbone and cupids bow.
The result is a soft rosy glow that’s ever so subtle but has just the right amount of shine when stood in the light.
Of course, it isn’t all about the colour either, as, like most Pixi products, it’s packed with a whole host of skin-loving ingredients such as rose water to balance pH, hyaluronic acid to hydrate, and ceramide NP to time-release moisture.
Pixi Glow Mist, £16
The Pixi Glow Mist can be used in a whole host of ways, whether adding an extra boost of hydration after cleansing, refreshing makeup or cooling down on a particularly hot day.
Enriched with 21 natural oils, as well as propolis, aloe vera and fruit extracts, a lot is packed into this small spray bottle – just be sure to shake it beforehand to really mix the oils throughout.
My favourite way to use it is throughout the day when I feel my skin start to get dry, and just one or two spritzes are enough to lock some much-needed moisture back in. But don’t be shy; as the fine mist is instantly absorbed into the skin, there’s no need to scrimp.
Pixi by Petra On-the-Glow Bronze, £18
In exactly the same packaging as the On-the-Glow Blush, this bestselling bronzer is incredibly easy to use. Available in four shades to suit every skin tone, from the soft ‘Golden Glow’ to the rich ‘Beach Glow,’ it’s sure to become a staple in anyone’s makeup bag.
The product effortlessly glides onto the skin with a soft shimmer rather than a block shade, and they all blend out with the fingers, brush or sponge, so there’s no fear of making the wrong move application-wise.
Of course, the same skin-loving ingredients are included as it hydrates while adding glow, giving a sun-kissed look without the sun damage.